During this electoral season, it’s easy to turn pale to all the political campaign rhetoric; yet just over a week ago, the aerospace industry was given a jolt of inspiration in the form of an energy drink.
The Red Bull Stratos Mission and Austrian skydiver Felix Baumgartner created an event to set several world records for man’s pursuit of aerospace, and one for YouTube viewership. Where once local air shows fueled interest in aviation, new technologies have made all this more, available online. The mission captivated an online audience of over 8 million viewers. The mission not only surpassed YouTube viewership records for the London Olympics, it drew the nation and world together to witness a unique event of aerospace exploration. A similar piece of history occurred when an estimated 3.2 million people watched the Mars Curiosity mission land on the once elusive red planet.